United States Department of Agriculture
Foreign Agricultural Service (FAS)
Animal and Plant Health Inspection Service (APHIS)
U.S. Embassy & Consulates in Japan

Menu

Market Research
GAIN Reports

2026.10.28

US Foods and Drinks Shine at American Festival in Tokyo

Following the success of the inaugural American Festival in 2025, ATO Tokyo organized an even larger festival in 2026 to celebrate America’s 250th anniversary. The ATO partnered with the U.S. Meat Export Federation (USMEF) and seven other cooperators for a 3-day festival at Hibiya Park on July 18-20, 2026. The festival generated over $328,000 in sales and attracted nearly 31,000 attendees, highlighting the interest in authentic U.S. cuisine using American ingredients. The event featured 38 vendors, up from 22 in 2025, that served U.S. meat, craft beer, turkey, wine, and a variety of other U.S. products. ATO Tokyo is now in plans for the third American Festival sometime in November 2027.

ページトップへ